PERUBAHAN BUYING BEHAVIOR DARI PERSPEKTIF BRAND, PRICE AND VALUE PERCEPTION, MARKETING RESPONSE DAN CONSUMER ENGAGEMENT" KASUS PADA KONSUMEN ONLINE SHOP DI SURABAYA. JEBI. 2025;1(10):35-51. Accessed February 1, 2026. https://ecosemica.net/index.php/ECONOMICA/article/view/94