OPTIMIZATION OF MARKETING USING SOCIAL MEDIA AND ADVERTISING MEDIA IN INCREASING SALES AT THE UNITYLIGHT ONLINE STORE IN MAKASSAR CITY. Jurnal Ekonomi dan Bisnis, [S. l.], v. 3, n. 9, p. 2752–2767, 2026. Disponível em: https://ecosemica.net/index.php/ECONOMICA/article/view/1076. Acesso em: 18 mar. 2026.